PRIVACY
SCOPE OF THIS POLICY
Please read this Privacy Policy ("Policy") carefully so that you understand our policies and practices regarding your personal data and how we treat it.
This Policy explains how your personal information is collected, used and shared by Desta's Coffee business units as listed in the "Data Controllers and Contact Details" section (Section 11) ("Desta's Coffee", "we", "us/us"). It also provides you with information about how you can access and change your personal information and how you can make certain choices about the use of your personal information.
This policy applies to the online collection of data, including personal data we collect through various channels such as websites, apps, third party social networks, customer relationship centers, points of sale and events. Please note that we combine Personal Data that we collect through one method (e.g., a Desta's Coffee website) with Personal Data that we collect through another method (e.g., a Desta's Coffee event outside of the Internet). In the process, we combine personal information originally collected by different Desta's Coffee business units. For more information on how you can opt-out of this practice, please see Section 8.
If you do not provide us with the required personal information (which we will notify you of when appropriate, for example, by marking this information on our registration forms), we will not be able to provide our products and/or services to you. This Policy may be amended from time to time (see Section 10).
This policy contains important information on the following topics:
1. SOURCES OF PERSONAL DATA
2. PERSONAL DATA WE COLLECT ABOUT YOU AND HOW WE COLLECT IT
3. COOKIES/SIMILAR TECHNOLOGIES, LOG FILES AND COUNTING PIXELS
4. USE OF YOUR PERSONAL DATA
5. DISCLOSURE OF YOUR PERSONAL DATA
6. RETENTION OF PERSONAL DATA
7. STORAGE AND/OR TRANSFER OF YOUR PERSONAL DATA
8. ACCESS TO YOUR PERSONAL DATA
9. YOUR CHOICES ABOUT HOW WE USE AND SHARE YOUR PERSONAL INFORMATION
10. CHANGES TO OUR POLICY
11. DATA CONTROLLER AND CONTACT DETAILS
1. SOURCES OF PERSONAL DATA
This policy applies to personal information that we collect from or about you using the methods described below (see Section 2) from the following sources:
Desta's Coffee websites. Customer-facing websites operated by or for Desta's Coffee, including websites we operate under our own domains/URLs and mini-sites we operate on third-party social networks, such as Facebook ("Websites").
Desta's Coffee Mobile Websites/Apps Customer-facing mobile websites or applications operated by or for Desta's Coffee, e.g., smartphone apps.
Emails, text messages and other electronic messages. Electronic communications between you and Desta's Coffee.
Desta's Coffee Support. Calls to our customer relationship centers.
Offline registration forms. Registration and similar forms in print that we receive, for example, through the mail, in-store presentations, contests and other promotions or events.
Points of Sale. Individuals present at third party stores to assist you with registering your coffee machine and ordering coffee.
Data from other sources. Third party social networks (such as Facebook, Google) or market research (when feedback is not provided anonymously).
2. PERSONAL INFORMATION WE COLLECT ABOUT YOU AND HOW WE COLLECT IT.
Depending on the nature of your interaction with Desta's Coffee (online, offline, over the phone, etc.), we collect different types of information from you as described below.
Personal Contact Information. This includes information you disclose to us through which we might contact you, for example, your name, mailing address, email address, social network account details, or phone number.
Account login details. Any data required for you to access your specific account profile. Examples include your username, email address, screen name, password in non-recoverable form, and/or a security question and related response.
Demographic Information and Interests. Any information that relates to your demographics or behavior. Examples include your date of birth, age or age range, gender, geographic location (e.g., zip code), favorite products, hobbies and interests, and household or lifestyle information.
Technical information about your computer or mobile device. Any information about the computer system or other technical device you use to access one of our websites or apps, for example, the IP (Internet Protocol) address used to connect your computer or device to the Internet, the type of operating system, or the type and version of your web browser. If you access a Desta's Coffee website or app through a mobile device, such as a smartphone, information such as your phone's device ID, advertising ID, your location, or other similar data about your mobile device will also be collected, if permitted.
Website Usage/Communication Method Information. As you navigate through or interact with our websites or newsletters, we use automatic data collection technologies to obtain certain information about your activities. This includes information such as the links you click, the pages and content you view and how long you view them, and other similar information and statistics about your interactions, such as content response times, download errors, and length of visits to certain pages. This information is collected using automated technologies such as cookies (browser cookies, Flash cookies) and tracking pixels, as well as third-party tracking methods. You have the right to actively object to the use of such technologies. For more details, please refer to section 3.
Market research and customer feedback. This includes information you voluntarily provide to us about your experience using our products and services.
Customer-generated content. This includes any content you create and then share with us on third-party social networks or upload to any of our websites or apps, including using third-party social network apps such as Facebook. Examples include photos, videos, personal stories, or other similar media or content. Where permitted, we collect and post customer-generated content in connection with various activities, including sweepstakes and other promotions, community features on websites, customer promotions, and activities on third-party social networks.
Information on Third Party Social Networks. This includes any information you publicly share on a third party social network and information that is part of your profile on a third party social network (such as Facebook) that the third party social network may share with us with your permission. Examples include your general account information (e.g., name, email address, gender, date of birth, current city of residence, profile picture, user ID, friends list) and any other additional information or activities that the third party social network may share with your permission. We receive the information about your profile on a third party social network (or portions thereof) each time you download or interact with a Desta's Coffee web application on a third party social network such as Facebook, each time you use a social network feature that is embedded on a Desta's Coffee website (such as Facebook Connect), or each time you interact with us through a third party social network. To learn more about how Desta's Coffee obtains your information from a third party social network, or how you can actively opt-out of such information being shared on social networks, please visit the relevant third party social network's website.
Payment and Financial Information. Any information we need to fulfill an order or that you use when making a purchase, for example, the details of your debit or credit card (cardholder name, card number, expiration date, etc.) or other payment methods (if any are available). In any case, we or our payment service providers handle payment and financial information in accordance with all applicable laws, regulations and security standards such as PCI DSS.
Calls to our Support. Communications with our support are recorded or partially listened to in accordance with applicable laws for local business requirements (e.g., for quality or training purposes). Payment card details will not be recorded. Where required by law, you will be notified of such recordings at the beginning of your call.
3. COOKIES/SIMILAR TECHNOLOGIES, LOG FILES AND COUNTING PIXELS.
Cookies/Similar Technologies. Please read our Cookie Policy for more information on how to change your cookie settings, what cookies we use and for what purposes we use them.
Log Files. We collect information in the form of log files that record website activity and compile statistics about your browsing behavior. This data is generated automatically and helps us troubleshoot, improve our performance, and ensure the security of our websites.
Tracking Pixels. Tracking pixels (also known as "web bugs") are small strings of code in the form of a small graphic on a website or in an email to transmit data back to us. The information collected via tracking pixels is information such as IP address as well as your response to an email campaign (e.g., when the email was opened, what links you clicked in the email). We use tracking pixels on our website or incorporate them into emails we send to you. We use information collected through tracking pixels for a variety of purposes, including, but not limited to, website traffic reports, visitor counts, promotional efforts, email reviews and reports, and personalization.
4. USE OF YOUR PERSONAL DATA
The following paragraphs describe the different purposes for which we collect and use your personal information and the different types of personal information we collect for each purpose. Please note that not all of the purposes listed below apply to all individuals.
What we use your personal data for:
Customer Service. We use your personal information to provide customer service, including responding to your inquiries. To do so, we usually require certain personal contact information and information about the reason for your inquiry (e.g., order status, technical issue, product question/complaint, general question).
Our reasons:
- Fulfillment of our contractual obligations
- Legal obligations
- Our legitimate interest
- Improvement and development of new products and services
- Increased efficiency
What we use your personal data for:
Sweepstakes, marketing and other promotions. With your consent (where required), we may use your personal data to provide you with information about products and services (e.g. marketing communications, promotional campaigns or promotions). To the extent permitted by law, this may be done using methods such as emails, advertisements, text messages, phone calls and direct mail. Some of our campaigns and promotions are conducted on third party websites and/or social media. This use of your personal data is on a voluntary basis, which means that you can opt out of the processing of your personal data for these purposes (or withdraw your consent in certain countries). For detailed information on how to change your preferences regarding marketing communications, please see Sections 8 and 9 below. For more information about our sweepstakes and other promotions, please see the Official Rules or the details posted with each sweepstakes or promotion.
What we use your personal data for:
Third Party Social Networks. We use your personal data when you use third party social network functionalities, for example, the "Like" function, to display advertisements to you and to contact you on third party social networks. For more information about how these functionalities work, the profile data we receive about you, and your opt-out options, please see the privacy policies of the relevant third-party social networks.
What we use your personal data for:
Personalization (offline and online). With your consent (where required), we use your Personal Data (i) to analyze your preferences and habits, (ii) to predict your preferences by analyzing your profile, (iii) to improve and personalize your experience on our Website and in our Apps, (iv) to ensure that the content on our Websites/In our Apps is optimized for you and your computer or device, (v) to provide you with targeted advertising and content, and (vi) to allow you to use interactive features, if you so choose. Example: We store your username/email address or screen name so that you can quickly log in the next time you visit our website or so that you can easily access items that you have already added to your shopping cart. Based on this type of information, and with your consent (where required), we will also show you specific Desta's Coffee content or promotions customized to your interests. The use of your personal data is on a voluntary basis, which means that you can object to the processing of your personal data for this purpose. For more information about your opt-out, please see Section 8 below.
What we use your personal data for:
Order Processing. We use your personal information to process and ship your orders, notify you of the status of your orders, correct addresses, verify your identity, and for other fraud detection measures. This includes the use of certain personal data and payment information.
Other general purposes (e.g., internal studies or market research, analytics, security). We use your personal information in accordance with applicable laws for other general business purposes such as conducting internal or market studies and measuring the effectiveness of promotional campaigns. If you are a Club member and have multiple accounts, we reserve the right to consolidate those accounts into a single account. We also use your personal information for your security.
Our reasons:
- Fulfillment of our contractual obligations
- Legal obligations
- Our legitimate interest
- Improvement and development of new products and services
- Improve efficiency
- Protection of our assets and employees
What we use your personal data for:
Legal reasons or merger/acquisition. If Desta's Coffee or its assets are acquired by or merged with another company, including as a result of bankruptcy, we will share your personal information with our legal successors. We also disclose your personal information to other parties (i) if we are required to do so by law, (ii) in response to legal process, (iii) in response to a request from a competent law enforcement agency, (iv) to protect our rights, privacy, safety, property or the public, or (v) to enforce the terms of an agreement or the terms of our website.
Our reasons:
To comply with legal obligations
To protect our assets and employees
5. DISCLOSURE OF YOUR PERSONAL DATA
In addition to Desta's Coffee /DDKgroup Ltd business units or, on a case-by-case basis, domestic business partners (contracted to perform Desta's Coffee operations) as listed in the "Data Controllers and Contact Details" section (see Section 11), we also transfer your personal information to the following types of third party organizations:
Service Providers. These are external companies we use to help us run our business (e.g., order processing, payment processing, fraud detection and identity verification, website operation, market research companies, support services, promotions, website development, data analytics, customer relation). Service providers and their selected employees may access and use your personal information on our behalf only in accordance with our instructions and only for those specific tasks they have been engaged to perform, and must keep your personal information confidential and secure. Where required by law, you may request a list of service providers that process your personal data (see Section 11 to contact us).
Credit Reporting Agencies/Collection Agents. To the extent permitted by law, credit reporting agencies and debt collectors are third-party companies that we use to help us verify your creditworthiness (especially for orders with payment by invoice) or to help us collect invoice amounts due.
Third-party companies that use personal information for their own marketing purposes. Except where you have given your consent, we do not license or sell your personal information to third party companies for their own marketing purposes. We disclose the identity of such third party companies at the time we obtain your consent.
Third party recipients using personal data for legal reasons or as a result of a merger/acquisition. We transfer your personal data to third parties for legal reasons or as part of an acquisition or merger (see Section 4 for details).
6. STORAGE OF YOUR PERSONAL DATA
In accordance with applicable law, we will use your personal data for as long as necessary to fulfill the purposes for which your personal data was collected (as described in Section 4 above) or to comply with applicable legal requirements.
Personal data used to provide you with a personalized experience (see Section 4 above for details) will be retained for the period of time permitted by law.
7. DISCLOSURE, STORAGE AND/OR TRANSFER OF YOUR PERSONAL DATA
We use a variety of reasonable measures (as described below) to keep your personal information confidential and secure. Please note, however, that these protections do not apply to information you share in public areas such as on third-party social networks.
Persons who can access your personal information. Your personal information will be processed by our authorized employees or agents to the extent needed depending on the specific purposes for which your personal information was collected (e.g., our employees working in customer service will have access to your customer file). Measures taken in operating environments. We store your personal data in operating environments that have appropriate safeguards in place to protect against unauthorized access. We maintain reasonable standards to protect personal information. Unfortunately, the transmission of information over the Internet is not completely secure and, although we do our best to protect your personal data, we cannot guarantee the security of the data during transmission through our websites/apps.
Measures you should take. It is important that you also take a role in protecting your personal information. When registering for an online account, be sure to choose a password that is difficult for others to guess, and you should never entrust your password to another person. Keeping this password secret and using your account is your responsibility. If you share a computer with another person or use a public computer, you must never save your username/email address or password, and you must ensure that you log out of your account each time you leave the computer. In addition, you should use any privacy settings or controls that we make available to you on our website/app.
8. ACCESS TO YOUR PERSONAL DATA
Access to Personal Information. To the extent permitted by law, you, your assignees, your designees and/or your authorized representatives have the right to access, review or request a physical or electronic copy of the information we hold about you. In addition, you have the right to request information about the source of your personal information.
You may exercise these rights by contacting us using the contact form available at www.destascoffee.ch. You may also write to us at DDKgroup Ltd, Europastrasse 4, 8152 Glattbrugg, enclosing a copy of your identification or relevant details (where requested by us and permitted by law). If the application is submitted by someone other than you without providing proof that the application was legitimately submitted on your behalf, the application will be rejected.
Please note that any identifying information you provide to us will only be processed in accordance with applicable laws and to the extent permitted by law.
Other rights (e.g., modification, deletion of personal data). To the extent permitted by law, you, your assignees, your designees and/or your authorized representatives may (i) request erasure, portability, correction or amendment of your personal data, (ii) object to the processing of the data, (iii) restrict the use and disclosure of your personal data, and (iv) withdraw your consent to any of our data processing activities.
Please note that in certain circumstances, we may not be able to delete your personal data without also deleting your user account. Even after your deletion request, we may need to continue to store some of your personal data to fulfill our legal and contractual obligations. In addition, we may be permitted by applicable law to continue to store some of your personal data for our business needs.
In some places, our websites have a special feature that allows you to review and edit the personal information you have provided to us. Please note that we require our registered customers to verify their identity (e.g., login ID/email address, password) before they can access or make changes to their account information. This facilitates the prevention of unauthorized access to your account.
Where available, our websites have a dedicated feature that allows you to review and edit the personal information you provide to us. Please note that customers registered with us must prove their identity (e.g., username/email address, password) when accessing or changing their account information. This allows us to prevent unauthorized access to your account.
We hope that we have been able to answer any questions you may have about how we process your personal data.
9. YOUR DECISIONS ABOUT HOW WE USE AND SHARE YOUR PERSONAL INFORMATION
We are committed to giving you the ability to make your own decisions about how we use the personal information you provide to us. The mechanisms listed below give you the following control over your personal data:
Cookies/Similar Technologies. You manage your consent through (i) our consent management solution or (ii) your browser to reject all or some cookies/similar technologies or to notify you when they are used. See above Section 3.
Advertising, Marketing and Promotions. If you would like Desta's Coffee to use your personal information to promote its products or services, you may check the appropriate box(es) on the registration form or answer our staff's question(s) during presentations, when you call our support line. If you do not wish to receive such communications in the future, you may opt-out of receiving marketing-related communications at any time. To do so, follow the instructions included in such communications. To opt out of receiving future marketing communications from any medium, including third party social networks, you may opt out at any time. To do so, log in to the websites/apps or third-party social networks and deactivate your user settings in this regard in your account profile. Please note: Even if you opt out of receiving marketing communications, you will still receive administrative communications from us, such as order confirmations or confirmations for other business transactions, communications about your account activity (e.g., account confirmations, password changes), and other important non-marketing announcements.
Personalization (offline and online) If, to the extent permitted by law, you would like Desta's Coffee to use your personal information to provide you with a personalized experience or targeted promotional communications and content, you may check the appropriate box(es) on the registration form or answer the question(s) from our staff during presentations, when you call a CRC or boutique. If you do not wish to receive marketing communications from a Medium in the future, you may opt-out at any time. To do so, log into the websites/apps and uncheck the appropriate boxes in your account profile or call our CRC.
Interest-based advertising. We work with advertising networks and other advertising providers ("Advertising Providers") who run advertisements on the Internet on our behalf and on behalf of other companies that are not affiliated with us. Some of these advertisements are customized to your interests based on information collected over time on Desta's Coffee websites or on websites of unaffiliated companies. You can visit www.aboutads.info/choices to learn more about these types of advertisements, as well as for information on how to opt-out of the use of interest-based advertising methods by companies participating in the Digital Advertising Alliance ("DAA") self-regulatory program. In addition, you can opt-out of the use of this type of advertising in mobile apps from companies that are part of the DAA's AppChoices app. To do so, please download the app from the iOS or Android app store. You can also prevent accurate location data from being obtained from a mobile device. To do this, change the location detection settings on your device.
10. CHANGES TO OUR POLICY
If we change the way we process your personal information, we will update this policy. We reserve the right to change our practices and this policy at any time. Therefore, check this page regularly for changes and updates to our policy.
11. DATA CONTROLLER AND CONTACT DETAILS
If you have any questions or comments about this Policy and our privacy practices, or if you would like to make a complaint about our possible non-compliance with applicable privacy laws, please contact us via Contact Us available at www.destascoffee.ch. You may also contact us in writing at DDKgroup Ltd, Europastrasse 4, 8152 Glattbrugg, Switzerland or call our support line at +41 41 250 00 06.
We will acknowledge receipt of a complaint about the way we process personal data (including a complaint that we have violated your rights under applicable data protection laws) and investigate any complaint.
COOKIES
Cookies are small text files that the visited website places on your computer. They are often used to make websites work or function more efficiently and to provide information to the website owner.
How and why we use cookies
We use cookies to improve the use and functionality of our website and to better understand how visitors use our website and the tools and services available on it. By storing cookies on your computer, we can easily personalize and enhance your experience on our website to make your next visit more enjoyable. Although we do not use cookies to collect personally identifiable information such as your name, we may associate information contained in a cookie with personally identifiable information collected through other means (e.g., general login to a website).
What types of cookies are used?
When you visit this website, the following types of cookies are used.
Required cookies
These are cookies that are absolutely necessary for the operation of the website. Without these cookies, the website will not work properly
Functionality cookies
These cookies are designed to improve the functionality of the website, for example, cookies that remember the content previously viewed on this website or the email address and password you entered when logging in on a previous visit. Cookies can also remember products that you have added to your shopping cart on a previous visit. Therefore, the use of functional cookies allows us to provide you with content that matches your interests and saves you the time of having to log in again or re-enter information when you visit this website again or when you try to access certain customer areas.
Performance Cookies
These cookies help us understand how a visitor interacts with our website by providing us with information about the areas visited, as well as the time spent on the website and any problems encountered, such as error messages. This allows us to improve the performance of our websites.
First-party cookies
These cookies are set by this website and can only be read by this site.
Third-party cookies
These cookies are set by third parties that we use for various services (e.g. web analytics or advertising).
The following tables categorize and describe the different cookies used on this website:
Required cookies
Session ID
With the help of this cookie, we can divide the load on our servers according to the user's use of our pages and applications. This improves the overall performance of our website.
Function cookies
Language
Are used for customizing the default language of this website. Disabling it may cause annoyance to the user as they would be asked to re-enter their language choice.
Country
Are used to suggest the most relevant experiences based on the country where the user lives and where their Desta's Coffee products are to be delivered.
Promotions
Used to identify Desta's Coffee customer eligible for promotions and to display information about their corresponding offers.
Login
Are used to offer Desta's Coffee customer the ability to save their login information so that you do not have to enter your username and password each time you access the Desta's Coffee area.
Performance cookies
Load balancing
Using this cookie, we can share the load on our servers according to how users use our pages and applications. This improves the overall performance of our website.
Third-Party Cookies
Google Analytics
Google Analytics user tracking uses cookies to gain insights into user activity on our website. The cookies do not identify individuals, but only store information about the computer, user account and browser. However, cookies from Google Analytics do not collect any personal information about visitors to your website.
Click here for more information about Google Analytics
Most Internet browsers are originally set to allow cookies automatically. You can change the settings to block cookies or to be warned when your device downloads cookies. Cookies can be managed in a number of ways. Follow the guidelines below to manage cookies using your web browser. When doing so, however, please note that you may then not be able to register on our website or use other features that require registration or the collection of data.
Internet Explorer
Under the 'Tools' tab, click 'Internet Options'. Select the 'Privacy' tab and move the slider to choose your settings. Click 'Advanced' for detailed privacy settings.
Safari
In the Safari menu, first select 'Preferences' and then 'Privacy'. Your cookie settings will be displayed there and you can change your settings.
Mozilla Firefox
Click 'Tools', 'Settings', 'Privacy' and then 'Cookies'. Then you can select your settings.
Google Chrome
Click 'Settings' in the menu and select 'Advanced settings'. In the 'Privacy' section, click the 'Content Settings' button. In the 'Cookies' section you can change your settings.
Delete Flash-Cookies
Flash cookies are different from other cookies used on this website because of the amount of data they contain, the type of data they contain, and how data is stored. Cookie management tools offered by the browser you use do not remove Flash cookies. Visit the Macromedia website for more information about controlling the Flash cookies used on your computer here.
We reserve the right to make changes and improvements to this policy. Please access this page from time to time to review this and any newly added information.